The time period « record-breaking » sounds so promising! VicenzaOro, the January 2023 Uncover Extra Version, was an enormous success. Does this imply that 2023 would be the finest yr in jewellery gross sales? Uncover extra:
Throughout my flight the day earlier than the present, from Amsterdam to Venice, I seen what number of Dutch jewelers have been boarding. Often, it’s the Schaap & Citroen crew and myself boarding alongside the weekend vacationers heading to Venice. A harbinger of what was about to occur. On Friday, the opening day, it was loopy busy from the second the present opened its doorways.
It stunned me to an extent. I knew a lot of my teaching and consultancy shoppers had outperformed Christmas gross sales in comparison with an already booming 2021 vacation season. However nonetheless, inflation causes much less disposable spending, and vitality costs are rocketing.
Animal jewellery by Indignant Gioielli
We’ve got a battle in Europe, and Russia’s actions have turn out to be much less predictable, inflicting a whole lot of guessing and worrying. Tech firms are firing their workers, and the weak spot of unregulated crypto has prompted a bear market.
The jewellery business is just like the canary within the coal mine. When issues are about to go sideways, we lose gross sales quickly. Nobody wants jewellery to outlive, and it is thought to be out of date in troublesome occasions. How come the world’s worries do not have an effect on our business as a lot? Or higher: how come our business is flourishing?
Fabergé Ear Cuff, Sport of Thrones
Based on Marco Carniello, World Exhibition Director of Jewelry & Style at IEG (the Italian Exhihibtion Group, organizer of the VicenzaOro present), the reason of why jewellery (and watches and luxurious) is doing so nice proper now could be complicated.
The shockwaves despatched worldwide prior to now years, the place we needed to deal globally with huge challenges, modified how we take into consideration immediately. We see the YOLO impact at giant (You Solely Stay As soon as). Individuals now not appear to postpone sure acquisitions, reminiscent of jewellery.
On high of that: buying a jewel or a watch may be an asset. One thing that holds or will increase in worth over time. Whereas a automotive, for instance, loses worth as quickly because it leaves the seller.
Wallis Hong jewellery
Paola de Luca, an typically quoted Trendwatcher on this weblog and a private good friend, gave as soon as once more a glimpse into the close to future. She emphasizes that the longer term is not tomorrow however is going on proper now.
Her presentation, with numerous visitor audio system, launched Dreamscapes, a fusion between digital and actuality in jewellery. A world of which she spoke in September, amongst different predictions for the longer term.
The problem with these displays is: what can the listener take away from it and apply tomorrow of their work? Most visitor audio system managed to take that pragmatic strategy into consideration; for the knowledgeable listener, there have been some nice examples and takeaways.
The primary message was this one: make no mistake, pricey jewellery folks, of dismissing metaverse and digital/ digital jewellery as one thing for players solely. Will probably be an enormous revolution in how we expertise, promote, market, and create jewellery within the upcoming decade. Just just like the rise of social media 10-15 years in the past.
Everybody at all times likes to know: what did you see? Hoping for a hidden pattern, an perception, a tip of the veil. Probably the most vital pattern I noticed is colour. Galvanic-treated gold, titanium, and enamel are sizzling. However gem stones are actually stealing the present. Particularly coloured gem stones and even diamonds; it is all about colour.
A extra daring, brighter strategy in jewellery, typically a contact bolder and greater than earlier than. The optimism of a post-pandemic world? A sense of Carpe Diem even?
With Alice Cicolini, Katerina Perez, Laura Bicego, and Salima Thakker
The #goldenteam of VicenzaOro is on a mission. Each version is healthier than the one earlier than. New codecs are tried out and measured, and investments into digital and technological options are made. As soon as upon a time, the present had a distinct strategy to its guests, enjoying the monopolist position. Right this moment, below the steerage of Marco Carniello and his workforce, the present is run as a enterprise. A contemporary firm in a considerably dated constructing that can see vital renovations in 2024. An organization that is aware of that advertising immediately is about including worth to the buyer: resolving issues they could have with their providing of providers.
Chinese language NewYear celebrations, in the course of the present
VicenzaOro proved as soon as once more to be absolutely the chief of European jewellery commerce exhibits. Crucial exhibition for Made in Italy jewellery, underlined by the presence of the Italian Minister Adolfo Urso (Enterprises and Mady in Italy). There’s a lot cause for optimism for the jewellery business, however we should always stay cautious. The world is consistently altering, and we should keep vigilant and versatile. One solution to hold knowledgeable and related is by visiting nice worldwide jewellery exhibits like VicenzaOro.
Jewellery folks: Maria Luisa Pianegonda, Blingis (the sisters: Katarzyna & Agata), Duvall O’Steen, Aneta Bliss
Key numbers;
+1300 exhibitors ( document in its 70 years of existence)
+105% guests from overseas
+11,5% guests since 2019
guests from 136 nations flew to go to the present
54,5% of European guests
An rising variety of guests from South America and Africa.
The following present is September Eighth-Twelfth-2023.
Do not miss it!
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