TORONTO — Lactalis Canada has launched a brand new advertising and marketing marketing campaign for Astro Unique aimed to have a good time its 50 years of experience in making pure, easy and high-quality yogurt.
Launching this month in English and French throughout Canada, the marketing campaign features a 30-second TV industrial and a social media spot to spotlight the simplicity of the product, whereas showcasing the delight that goes into making the genuine yogurt recipe.
“For greater than 50 years, Lactalis Canada’s in style Astro Unique model has stayed true to itself, providing Canadians 100% pure yogurt utilizing simply three easy substances together with Canadian milk, cream and cultures,” says Burhan Khan, VP of Advertising and marketing of the Yogurt & Cultured division at Lactalis Canada. “We’re thrilled to share this new marketing campaign with shoppers that speaks to Astro’s mission to assist Canadians reside their finest life making pure dietary decisions, whereas showcasing the eagerness and craftsmanship of everybody concerned in making Astro yogurt.”