It’s barely been two days after Warner Bros. Discovery formally unveiled Max, and already, the brand new streaming service appears to be trolling the competitors. A brand new on-line advert that includes Game of Thrones seems to take a swing at Amazon’s Lord of the Rings: The Rings of Power.
First noticed by The Hollywood Reporter, the brand new advert reveals Daenerys Targaryen sitting on the Iron Throne with the tagline, “The One to Watch When You Need to Rule Them All.”
You’ll be able to see a screencap beneath:

Clearly, “One ring to rule all of them” is an iconic line from Lord of the Rings. Nevertheless, the tagline for the advert additionally works within the context of Daenerys, who wished to rule all of Westeros, however there does appear to be a intelligent trace of boasting at play.
Each Recreation of Thrones and its prequel collection Home of the Dragons have been massive ratings juggernauts for HBO, however The Rings of Energy wasn’t so lucky: Greater than half if its viewers didn’t even finish the first season.
By way of THR:
Whereas Amazon, like different streamers, offers solely restricted knowledge — and internally, it held info much more intently than normal on the collection — sources verify that The Rings of Energy had a 37 p.c home completion fee (prospects who watched your entire collection). Abroad, it reached 45 p.c. (A 50 p.c completion fee can be a strong however not spectacular end result, based on insiders).
The Rings of Energy remains to be on monitor for a second season, however that’s not the sort of numbers you wish to see for a present whose first season nearly value a billion dollars. Max throwing salt within the wound in all probability doesn’t assist both.
(By way of The Hollywood Reporter)